Organizational breakthroughs. Bottom line results.

Visit the Sirota Survey Intelligence Website for more information.

WHO WE ARE: Dr. Sirota founded Sirota Survey Intelligence in 1972 as a firm specializing in attitude research and organization effectiveness. Sirota has conducted thousands of flawless attitude surveys for organizations around the world that have helped them build strong, productive relationships with their key constituencies:

• Employees (current, former, prospective)
• Customers (current, lost, prospective)
• Other publics (communities, opinion leaders, investors, suppliers)

HOW WE DO IT: Sirota achieves these objectives by:

• Administering carefully constructed diagnostic opinion surveys of constituencies that enable the precise identification of priority issues requiring attention in order to achieve optimal organizational effectiveness.
• Guiding organizations in developing and implementing actions that are needed to address priority issues.
• Assisting organizations in assessing the effectiveness of actions taken.
• Offering a leading, secure technology platform with such tools as:
  • Survey Central, a central repository for administrative survey planning
  • Manager Central, where managers can access training, action tracking, and communications
  • Action Tracker, our tool for implementing and tracking changes

SELECTED CLIENTS:

RESEARCH DATABASE: Sirota maintains what is probably one of the world’s largest databases of employee attitudes. Compiled since 1972 and continuously updated, the multi-national, multi-industry database comprises data from millions of employees collected through the firm’s employee survey research (predominantly among the Fortune 500). The data are displayed so that not only is the "norm" (or average) shown, but also the range. Organizations therefore know how they compare to outstanding ("benchmark") companies, not just to the average.

RESEARCH DATABASE BENCHMARKS: Employee satisfaction, leadership and company effectiveness, customer service and quality (TQM), management effectiveness, performance expectations, communications, teamwork, training and development, resources, workload/staffing, working conditions/safety, rewards and recognition, performance management, pay/salary, advancement, benefits, job security, employee relations, EEO

OUR STAFF:

• Disciplines: Industrial/organizational psychology, occupational psychology,
  market research, sociology, computer science, statistics, general management
• 58% of our consulting staff holds Ph.D degrees, and the remainder hold Masters' degrees. Our consultants have solid intellectual capital with many years of experience and unparalleled credibility with executive management teams.

SENIOR STAFF: Years of staff survey experience

• David Sirota, Ph.D., Chairman Emeritus — 40 years (previously with IBM)
• Michael Irwin Meltzer, JD, Chief Executive Officer — 25 years (previously a partner in a New York City law firm)
• Doug Klein, MA, President — 15 years (previously with Time Warner)
• Nick Starritt, Managing Director, Sirota Europe — 25 years (previously head of Human Resources for BP)
• John Sherman, Ph.D., Senior Vice President, Global Consulting — 30 years (previously with MetLife)
• Mary O’Neill Berry, Ph.D., Executive Vice President — 20 years (previously with
  Merrill Lynch)
• John Mallozzi, M.A., Vice President — 10 years (previously with TIAA-CREF)
• Walter Reichman, Ph.D., Vice President — 30 years (previously industrial/organizational psychology chairman at Baruch College)
• Louis Mischkind, Vice President — 30 years (previously with IBM)
• Peter Stathatos, Ph.D., Vice President — 15 years (previously with Merrill Lynch)
• Patrick Hyland, M.A., Vice President — 5 years (previously with IBM, and other consulting)

www.sirota.com
(914) 696-4700

Why Conduct Employee Research?

Top Management

• Offers insights about organization loyalty, understanding of and alignment with business direction, and impact of management practices on business goals (such as
  employee loyalty and sales goals)
• Generates actionable, practical improvements in employee commitment
• Enables benchmarking — Sirota’s global normative database is second to none
• Improves organization effectiveness (internal efficiencies/satisfaction)
• Provides a blueprint for optimizing human capital

Employees

• Provides an efficient way for them to openly be heard, supported and facilitated by technology
• Offers feedback that matters to them, given in a way that allows for localized feedback that can be shared easily
• Ultimately leads to a better place to work because managers are acting on organizational effectiveness issues at the local level

Supervisors

• Lets them know how their unit is performing in its own right, and when compared with the rest of the organization
• Develops a sense of responsibility at the local level for how the organization overall is functioning
• Opens a communications channel in the local workgroup
• Solves local problems and issues

Board of Directors

• Provides assurance about how well the company is managing its business strategy internally
• Reveals a sense of how well company is doing relative to peers
• Presents the ability to reassure investors about the quality of employee loyalty
• Offers a distinctive way to show strong governance: it’s about more than just the numbers
   

Visit the Sirota Survey Intelligence Web site for more information.

Sirota Survey Intelligence
The Centre at Purchase
One Manhattanville Road
Purchase, NY 10577-2128
USA
(914) 696-4700 (914) 696-3401 (fax)
Email to info@sirota.com

European Headquarters
Sirota Europe
Surrey Technology Centre - Suite 46
40 Occam Road
Surrey Research Park
Guildford, Surrey GU2 7YG
United Kingdom
Phone: +44 (0) 1483 685610
Fax: +44 (0) 1483 685619
Email to europe@sirota.com